COOKIES, BEACONS AND SIMILAR TECHNOLOGIES
Cookies are small files that store information on your computer, TV, mobile phone or other user devices. They allow the entity that installed them on the device to recognize you on different websites, services, devices and/or browsing sessions. Cookies have various uses. For example:
- can store access credentials so that it is not necessary to enter them every time you connect to a service;
- allow MeriPac and third parties to understand which parts of the most used services are since they detect the pages visited and the functionalities used by visitors and how much time they spend on them. By studying this information, MeriPac can adapt the Services and provide a better user experience;
- allow MeriPac and third parties to understand which advertisements have been viewed, so as not to always propose the same every time the user accesses the Service;
- allow MeriPac and third parties to provide relevant content and advertising, collecting information on its use of the Services, other websites and applications.
When using a web browser to access the Services, the user can configure the browser to accept or reject all cookies or to be notified when a cookie is sent. Each browser is different, therefore, to know how to change your preferences regarding cookies, it is advisable to consult the “Help” menu of your browser. The operating system of the device may provide additional controls related to cookies.
Note, however, that some Services are designed to work with cookies and that, disabling them, these Services may be unusable, in whole or in part.
MeriPac uses the following types of cookies on its websites:
that allows the user to order products and receive services from our websites;
that allow MeriPac to analyze website performance and design and detect errors. For example, this type of cookie allows MeriPac to recognize that the user has already visited our website before and shows which sections of the site are most visited allowing MeriPac to see which pages visitors visit most often and how much time they spend on every page. To this end, MeriPac uses, without limitation, Google Analytics, Adobe and similar analytical cookies.
For example, the information generated by cookies about the use of the site will normally be stored on a Google server in the United States. However, if you are in the EU or in the European Economic Area, your IP address will first be shortened by Google. Only in exceptional cases will the full address of the user be transmitted to the Google server in the United States and shortened there. Google, on behalf of MeriPac, the following information is able to compile reports on website activity and internet usage. The IP address transmitted by the user’s browser in the context of Google Analytics will not be associated with other data held by Google. The user can prevent the data on the use of the Web (including its own IP address) generated by the cookie are transmitted to Google and processed thereby downloading and installing this browser plug-in (http://tools.google.com/dlpage/gaoptout?hl=en).
For more information about other service providers, contact: [email protected].
that allow MeriPac to offer you a better experience. For example, this type of cookie ensures that the information displayed on the user’s next visit on the MeriPac website matches his preferences, or the account from which he connected to the MeriPac website or the fact that he or she connected to the site Web MeriPac through an e-mail sent by MeriPac or by a trusted third-party service provider who contacts him on behalf of MeriPac.
that allow MeriPac and its carefully selected partners to send advertising to the user or contact him directly, if he has given a specific consent to such communications, which correspond to his interests, for example by gathering information on the products he has searched for or ordered on the MeriPac website. For example, and without limitations, MeriPac uses Google’s remarketing tags to allow partner resellers to advertise products that the user has searched on the MeriPac website. For more information on how Google remarketing tags work, click here: http://www.google.co.uk/think/products/newremarketing–tag.html.
The MeriPac website may also display content from a third-party website or service, which may result in the storage of third-party cookies on the hard drive or in the user’s browser. MeriPac does not control the storage of these cookies and the user must consult the privacy statement of the relevant third party for further information.
Other local memorials
In connection with the Services, MeriPac and certain third parties may use other local storage technologies, such as Local Shared Object, or LSO (also called “Flash cookies”) and local HTML5 storage. These technologies are similar to the cookies discussed above, as they are stored on the user’s device and allow to store certain information about his activities and preferences. However, these are technologies that use parts of the device that are different from those of normal cookies and therefore may not be controllable using normal browser settings and tools. For information on how to disable or delete information contained in Flash cookies, click here http://helpx.adobe.com/flash-player/kb/disable-local-shared-objects-flash.html.
Beacon and/or pixel
MeriPac and certain third parties can also use technologies called beacon, or pixels, that communicate information from the user’s device to a server. Beacons and pixels can be integrated into online content, videos and e-mails and can allow a server to read certain types of information from the user’s device, to know when the user has viewed a particular content or e-mail message and to determine the time and date when the beacon and pixels were displayed, in addition to the IP address of the device. MeriPac and certain third parties use beacons and pixels for various purposes, including analysis of the use of the Services and, in combination with cookies, to provide more relevant content and advertising to the user.
When the user accesses and uses our Services (with the exception of websites provided by third-party service providers), he will be asked for a specific consent for the storage of cookies (which includes other storage technologies, beacons, pixels, and other information on the user’s device). The user will also be asked for specific consent for the access of these cookies (which includes local storage technologies, beacons, pixels and information) by MeriPac and the aforementioned third parties. The user’s experience with our website / our Services may be affected if they do not accept cookies; further information will be provided to the user when MeriPac requests this specific consent.